Kapı means door. Brands arrive with a product. They leave with a picture of it that outlives the campaign.
Concept · Art direction · Copy
Food · Prop · Set styling
Photography · Motion
Firuzağa · On set
Work
Selected
Happily Ever Paper
Happy Geometries
Happily Ever Paper sells notebooks on one claim: an empty page is already full. Happy Geometries takes the claim literally and asks the notebook to carry weight. It balances, tilts, props up a stone, holds a wire in tension.
Concept · Styling · Photography
Happily Ever Paper
Happy Meal
The second concept sets a table and serves the notebook as the course. Cutlery, glassware, a magnifying glass, a word search where the plate should be. Ideas arrive at the same speed as appetite.
Concept · Prop styling · Photography
LOT 34
The Summer Heritage
LOT 34 builds bags out of Istanbul's own inheritance, so we took them back outside. The campaign moves through the corners of the city that get walked past rather than photographed. A greengrocer's crates. A marble fountain in full sun. A ferry seat in municipal green.
Concept · Art direction · Photography
Koyuncu Farm
Nothing added
Koyuncu Farm presses apples and adds nothing else. We designed the packaging first, then photographed it standing in the middle of its own supply. Yellow on yellow, with one green label cutting through.
Packaging · Styling · Product photography
Bu Ne Biçim Mutfak
Our own kitchen
Bu Ne Biçim Mutfak is the studio's own food channel on Instagram and TikTok, which makes us our own most demanding client. Dozens of shoots, cut here into one running collage.
It is where we test lighting, timing and jokes before a brand pays for them.
The studio
Three permanent · One crew per job
A two-floor space in Firuzağa. Three people. A crew built for every job.
Hilal Dadaş
Food stylist · Producer
With over ten years of experience in food-based creative production, Hilal Dadaş has collaborated with brands such as Beymen, Homend, Karaca and Paşabahçe to create artful stories around food. Working as a food stylist, she recognised the power food has in shaping the world around us. With this two-floor creative space, she aims to bring much more to the table.
Ediz Akatlar
Creative director · Writer
Ediz Akatlar is a story-teller and medium creator. As an award winning creative he has worked with big names such as Kahve Dünyası, Homend and TikTok. He has created, and helped brands create, content that cumulatively reached over one billion people. He is the content perspective of Studio Kapı.
Ahmet Kıran
Photographer · Filmmaker
Ahmet Kıran is a photographer and filmmaker based in Istanbul. He loves building visual stories through still life photography and moving image. His work has been shown at Mamut Art Project and Zilberman Gallery. At Studio Kapı, Ahmet is the eye behind the camera, helping bring stories to life.